Mindset, Interview & Career
Master the performance marketing mindset, ace your interviews, and position yourself as the one they'd be dumb not to hire.
8 chapters
Chapters
Chapter 1
The Game Behind the Game
Chapter 2
Think Like a Founder, Not a Freelancer
Chapter 3
What Companies Really Want (The Risk-Aversion Principle)
Chapter 4
The 5 Hats of a Performance Marketer
Chapter 5
The Interview Frameworks
Chapter 6
Nailing the Campaign Audit
Chapter 7
Fixing Your Resume
Chapter 8